Jean-Michel Duriez named Rochas’s house perfumer

Procter & Gamble Prestige Products group has appointed Jean-Michel Duriez Œin-house perfumer-creator¹ for Rochas. J-M Duriez will keep his post as house perfumer for Jean Patou (part of the same group), which he has held
for the past 10 years. This appointment is good news for Rochas: the house, which had been a bit of a sleeping beauty for the past few years, will also be reviving its ready-to-wear and accessory lines this spring, as announced in October. To be continued